Desired Yearly Income: How much you want to earn after taxes and expenses.
Billable Hours: Realistically estimate how many hours per week will be client work (subtract admin, marketing).
Business Expenses: Software, subscriptions, marketing, office supplies, etc. Track these for a month or two.
Tax Buffer: Add 25-30% to your desired income to cover self-employment taxes.
Formula: (Desired Income + Tax Buffer + Expenses) / Billable Hours = Minimum Hourly Rate
Key Point: This is your minimum – the market and your experience will influence your final rate.